The article I'm reviewing is written in June 2008 by Neil Duncan & Dr Jim Macnamara. It is posted on OnScreenAsia.com, a website created as a joint effort from Asia Image and Television Asia Plus, two of Asia's B2B publications for television and entertainment industries. The article is called New Media in Practice. (You can click on the title to read the content).
The authors questioned whether new media really has more or equal impact on society in comparison with television, newspaper, and radio. Contrary to the popular belief that new media has helped young voters engage in more open political chats, many major parties did not use new media as their focus to reach out to voters. Candidates and political parties did not spend enough time updating their website and responding to voters using popular networking sites. Australian Federal Election in 2007 showed the insignificant role of "web 2.0". And the current US elections, Barack Obama has more engagement on YouTube and Facebook than Hilary Clinton. Obama has 500,000+ groups supporting him and Hilary has only 100 groups.
In the future politicians will have to use new media to obtain more support for their campaigns. Political parties should also use new media to view and understand voters' opinions, values and beliefs. In this way politicians will be able to relate more to the masses, especially the younger generations. In the last few years we've come to realize the importance of new media and we observed that it is currently vital for us to understand the appropriate use for new media and learn the etiquette of the "Web 2.0".
Thursday, August 14, 2008
Sunday, July 27, 2008
Social Networking is a Powerful Engine
Social networking is powerful because it brings together people of similar interests, backgrounds, ideas, and goals. It is an engine supporting global, national, and local productivity, rapid interactions, convenience, creativity, community, and awareness. Two of my most frequently used social networking sites are Craigslist and Ebay.
Craigslist has helped me obtain suitable jobs straight out of high school. I was amazed at the speed of things. The day after I sent out my resume, I would receive numerous calls from employers asking if I can come in for an interview. I'm glad the old fashion way of flipping through different newspapers' classifieds, deciphering 8 words job description, and calling endless phone numbers is finally wearing thin. Although some employers for fear of being reprimanded by their CEO or investors, do not reveal the company's name when hiring, but the fact remains that they confidentially seek out real people and real talent right where it is all happening. I've also lived on my own for the past 3 years and without Craigslist, I may have experienced what it is like to be homeless. Apartments and rooms for rent are posted with rent price, pictures, phone numbers to contact, nearby groceries and transportations. One of the great attributes of Craigslist is the structure/organization. The sites are separated by location, then categories of jobs, housing, services, discussions, even personals and for sale. And under these categories are more specific subcategories. It is very user friendly and always updated. Amongst finding a job and a place to live, I've also bought a used bike, sold an acoustic guitar and bought tickets for a Broadway show.
Ebay is my place to practice saving on purchases. I can find almost any product (with the exception of food) on this site. Searches can be customized by price and shipping, time, distance, etc. I also have the opportunity to buy a desired item for a more affordable price and sell one for a small listing fee. The listing fee is quite controversial today with Ebay lowering the listing fee by up to 50% but also increasing its commission on items that do sell. Some sellers are looking to other e-commerce such as Amazon.com that doesn't charge independent sellers. Will you stick with Ebay?
Craigslist has helped me obtain suitable jobs straight out of high school. I was amazed at the speed of things. The day after I sent out my resume, I would receive numerous calls from employers asking if I can come in for an interview. I'm glad the old fashion way of flipping through different newspapers' classifieds, deciphering 8 words job description, and calling endless phone numbers is finally wearing thin. Although some employers for fear of being reprimanded by their CEO or investors, do not reveal the company's name when hiring, but the fact remains that they confidentially seek out real people and real talent right where it is all happening. I've also lived on my own for the past 3 years and without Craigslist, I may have experienced what it is like to be homeless. Apartments and rooms for rent are posted with rent price, pictures, phone numbers to contact, nearby groceries and transportations. One of the great attributes of Craigslist is the structure/organization. The sites are separated by location, then categories of jobs, housing, services, discussions, even personals and for sale. And under these categories are more specific subcategories. It is very user friendly and always updated. Amongst finding a job and a place to live, I've also bought a used bike, sold an acoustic guitar and bought tickets for a Broadway show.
Ebay is my place to practice saving on purchases. I can find almost any product (with the exception of food) on this site. Searches can be customized by price and shipping, time, distance, etc. I also have the opportunity to buy a desired item for a more affordable price and sell one for a small listing fee. The listing fee is quite controversial today with Ebay lowering the listing fee by up to 50% but also increasing its commission on items that do sell. Some sellers are looking to other e-commerce such as Amazon.com that doesn't charge independent sellers. Will you stick with Ebay?
Wednesday, July 16, 2008
Go blog!
It is no surprise how much success blogs have received over the recent years, it empowers people to express their interests however they like. The idea of a blog is to give freedom to the bloggers and take power away from the corporations so the bloggers can put their relentless logic to good use.
Often the darkest and most sought after secrets aren't found on a "controlled blog", they are rather found under hidden forums and lesser known blogs. When one sees Wal-Mart marketing blogs, one is left to wonder if Wal-Mart is running a controlled blog. Aside from my growing distrust for the "Times", I see this as a mere attempt from another faceless corporation to reach out to the consumer.
Often the darkest and most sought after secrets aren't found on a "controlled blog", they are rather found under hidden forums and lesser known blogs. When one sees Wal-Mart marketing blogs, one is left to wonder if Wal-Mart is running a controlled blog. Aside from my growing distrust for the "Times", I see this as a mere attempt from another faceless corporation to reach out to the consumer.
Neighborhood blogs are especially appealing these days due to the fact that you can remain anonymous, yet contribute vastly for your community. In this example a combination of honesty and a little misplaced expertise made another community more manageable. Blog is a powerful tool in the game of politics. Often people are willing to give unfiltered and deeply honest opinions on politics. This brings us closer to being in each other's shoes.
Welcome
Welcome to my New Media blogger. I was introduced to blogging in 2003 when I was in high school and my two best friends and I started a blog to keep in touch. Thats the time I learned that the word 'blog' can be found in the dictionary. According to Dictionary.com, blog is an online diary; a personal chronological log of thoughts published on a Web page; also called Weblog, Web log. The word is a noun but this popular modern activity turned into an adjective for many people now. Last time I used this site, I only posted pictures of my friends and wrote some letters. Now it's a great opportunity for me to put a more personal touch by personally design this site and put up more pictures, songs, and games to entertain my readers.
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